Tunebump started as a side project, born from a love of music and a passion for building creative applications. Based in the Netherlands, we wanted to create something that combined both. When we discovered how important playlist promotion is for independent and emerging artists, we saw an opportunity to do something meaningful.

We spent time studying the Spotify algorithm, digging into what actually moves the needle for artists, and built Tunebump around those insights. We grew our curator network by reaching out to curators one by one, through email, social media, and contact forms on their websites. Before bringing any curator on board, we analysed the growth and quality of their playlists. We continue to monitor every playlist in our network to make sure quality stays consistent.

Spotify's algorithm learns from listener behaviour. When your track gets added to a real playlist and listeners engage with it, Spotify starts to understand who your music is for. That data feeds into personalised playlists like Discover Weekly and Radio, where new fans find you organically. Playlist placements are one of the most effective ways to give the algorithm the signal it needs early on. That is what Tunebump is here for.